The Ultimate Guide to Appointment Setting

Real-World Advice from the Experts

It’s one of the toughest barriers to of the hardest hills to climb. Whether you’re reaching out by phone, email, or through social, getting your prospects to respond AND to accept a meeting is the sales equivalent of reaching the summit of Mount Everest.

How do you get them to answer that call, respond to that email, and take that appointment?  

We brought together the TOP appointment setting experts who share their real-world advice on how to best approach appointment setting to achieve ultimate success. These are the folks that businesses around the world have come to rely on for their advice and experience -- you cannot find a better panel of experts on appointment setting than this one:

  • As Founder & CEO of RevenueZen, Alex Boyd knows the impact that social outreach can have for small businesses. Alex will guide you through which approaches work, and which ones will have your prospects running for the hills. 
  • Michael Hanson is President and CEO of Growth Genie, where he helps empower B2B sales teams to have better conversations with their prospects. Michael will make you think about what you should do first, whether templates work, and whether frequent touches are annoying, or just part of the process. 
  • David Kreiger, President of SalesRoads, is one of the best when it comes to all aspects of appointment setting. He’ll take you through the process he uses from A to Z...beginning with planning, through to script development, and then to how often and how frequently you should make your calls. 

They shared a TON of information, fantastic insights, and step-by-step guidance packed into this session, so you do not want to miss it. Get your on-demand copy now!

Alex Boyd

Alex Boyd

Alex Boyd opened RevenueZen in early 2017 to help startups understand how they can walk and talk like much-better-funded companies when it comes to their go-to-market strategy. RevenueZen is a boutique B2B marketing agency run by former sales and marketing leaders at high-growth startups.


Michael Hanson

Michael Hanson is a seasoned Sales and Marketing expert, sales consultant, and founder of Growth Genie – a sales consultancy, which helps companies book more qualified meetings and close more deals through in-depth sales training. He is also the co-founder of enMotion, which helps farmers water their crops using solar irrigation systems, and allows communities who live without electricity, to have access to light using solar-powered battery banks.

David Kreiger Photo-1

David Kreiger

David Kreiger is the Founder and President of SalesRoads, a business-to-business appointment setting, lead generation, and SDR outsourcing company. David has led SalesRoads through significant growth and the company was twice listed on the Inc 5000 list of fastest-growing privately held companies.


Darryl Praill

Darryl Praill, CRO of Agorapulse, is a high-tech marketing executive with over 25 years experience spanning startups, re-starts, consolidations, acquisitions, and divestments. He has been widely quoted in the media including television, press, and trade publications. He is a guest lecturer, public speaker, and radio personality and has been featured in numerous podcasts, case studies, and best-selling books.