Social Selling Vs. Cold Calling

Ending the Debate Once and for All

Some debates just never seem to end. In the sales profession, it’s Social Selling vs. Cold Calling. This one gets highly divisive. Don’t trust us? Just check your LinkedIn feed.

The research shows some very conflicting results. According to LinkedIn, social sellers are 51% more likely to reach quota. Conversely, a DiscoverOrg survey found that companies who said cold calling is dead experienced 42 percent less growth than those who said it was alive.

It's time to settle this one once and for all. We put some big names in sales against each other for the debacle of the decade. It’s the the Ali vs. Foreman of the Sales Engagement world.

Register now and learn:

  • Is social selling just a fad?
  • Is cold calling obsolete?
  • Which is right for your sales team?
  • Why can't both be used at the same time?
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Daniel Disney

Daniel is one of the world’s leading social selling experts. As founder of The Daily Sales, the most popular community for salespeople on LinkedIn, his content has reached tens of millions of people. Daniel has an impressive audience of over 300,000+, which grows by 10,000+ every week. He is the 16th most influential sales expert on LinkedIn just after the Wolf of Wall Street, Jordan Belfort.

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Darryl Praill

Darryl Praill, CMO of VanillaSoft, is a high-tech marketing executive with over 25 years experience spanning startups, re-starts, consolidations, acquisitions, and divestments. He has been widely quoted in the media including television, press, and trade publications. He is a guest lecturer, public speaker, and radio personality and has been featured in numerous podcasts, case studies, and best-selling books.